ADVERTISING

Nissan United

Last to Legends

Agency: TBWA\Paris

Description

The new must-see documentary to add to your watch-list is out now! Last to Legends - made by Nissan & Nissan United, a true story of resilience.

Nissan and Nissan United are stealing the show this January with their latest brand documentary. Ever heard of Formula-E? Nissan is serving us a fast-paced, high-stakes documentary about their latest World Champion title in this gripping sport.

But it’s not what you would think: out with the pedantry, in with the honest, poignant look at themselves. Portrayed with great humility by Romain Staropoli, the Nismo team defies ordinary once again and retraces their journey, going over the decisions that took them from very last to official legends in this sport.

From losing at every race and parting ways with their star driver Oliver Rowland, to asking themselves the right questions and making the right decisions, the 12min documentary "Last to Legends" shows Nissan’s special recipe for winning. Spoiler: resilience is a big part of the game.

With this campaign, Nissan United and TBWA\Paris offer us a masterclass in leveraging communication ecosystems: from long-form brand content, to CRM, website, and social media assets.

This professional campaign titled 'Last to Legends' was published in France in January, 2026. It was created for the brand: Nissan United, by ad agency: TBWA\Paris. This Film medium campaign is related to the Automotive and Personal Transportation industry and contains 8 media assets. It was submitted 15 minutes ago.

Credits

Managing Director: Stéphane Boutier
Deputy General Manager: Judith Romero
Group Account Director: Lena Lieuvin
Executive Creative Directors: Philippe Rachel & Carl Harborg
Senior Artistic Director: Pierre Régnier
Senior Copywriter: Darren Rosenberg
Head of Productions : Julien Averty
Executive Producer : Olivier Grosman
Post-production supervisor : Tom Lavisse

Director : Romain Staropoli
Editorial Managers : Victoire de La Maisonneuve & Victoria Baux
Line producer : Laurent Cannizzo
DOP : Mathieu Mondoulez
1rst Camera Assistants : Valentin Pereira & Sacha Dogliotti
Gaffer : Benjamin Hondulot
Key Grip : Félicien Forest
Sound Engineer : Emmanuel Jarrige
Makeup Artist : Cathy Veillet
Editor : Vincent Staropoli
Editor Assistant : Caroline Mommejat
Color grading : Vanessa Colombel/Planimonteur
Sound mix / Sound design : Bossons
Music : Artlist

Special thanks to Dark horses & Concept 80

Nissan Canada

ADVERTISING

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