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Welcome to Syria

Published/Aired: 
July 2019

Description

The road to Syria is different for every ISIS recruit, but they all have one thing in common: a text message. By using the welcome text you receive when arriving to a new country, we let old members speak to new ones - and offer them a way out.

Direct advertisement created by Berghs School Of Communication, Sweden for Syriatel, within the category: Public Interest, NGO.

Advertising School: Berghs School of Communication, Stockholm, Sweden
Art Director: Victor Lindkvist
Art Director: Jack Strömer
Copywriter: Simon Magnusson
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