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Einride

Harmonize Earth

Description

Harmonize Earth is both an homage to our planet and a testament to our ability to achieve harmony with Earth through technological innovation.
Earth has a pulse. Inaudible waves that reverberate at around 7.83 hertz, on average. Studies have found that these frequencies, known as the Schumann Resonances, have associations with regeneration and healing.
To mark this Earth Day, Einride has teamed up with world-renowned artists Jacob Mühlrad and Alexander Wessely to combine the frequency of the Pod’s autonomous technology with the frequency of Earth – transposing the two into a bespoke musical composition.

This professional campaign titled 'Harmonize Earth' was published in Sweden in April, 2022. It was created for the brand: Einride, . This Integrated medium campaign is related to the Automotive, Electronics, Technology, and Music industries and contains 2 media assets. It was submitted 6 months ago by Global PR Manager: Maja Ruhbach of Einride.

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