The Sound of Drowning


Contrary to popular belief, drowning victims usually make small movements and discrete sounds that can be difficult for passersby to detect, if they don’t know what they should be looking out for. Trygg-Hansa has created ‘The Sound of Drowning’, a soundtrack of a simulated drowning intended to raise awareness and educate people on what an actual drowning could sound like.

This professional campaign titled 'The Sound of Drowning' was published in Sweden in June, 2019. It was created for the brand: Trygg-Hansa, . This Integrated medium campaign is related to the Finance industry and contains 1 media asset. It was submitted over 4 years ago.

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