Oceanogràfic València has asked us to work on a campaign with the sole purpose of attracting the general public to the park, with a focus on disclosing the turtles. The handicap… To ensure the campaign is attractive Delving deeper into the world and history of turtles enables us to discover that they hold vast amounts of secrets, data and information of great interest and that they were living on earth even before the age of the dinosaurs.
We have come to the conclusion that watching turtles in person is akin to watching a piece of human history and to coming face to face with a species that has survived mass extinctions, the ice age and centuries of life.
And we have captured all this in an epic, highly dynamic journey that has drawn attention to turtles, the most serene of animals.
This professional campaign titled '200 million years in one day.' was published in Spain in April, 2022. It was created for the brand: Oceanogràfic Valencia, by ad agency: Èxit-Up. This Film medium campaign is related to the Hospitality, Tourism and Recreation, Leisure industries and contains 6 media assets. It was submitted 6 months ago by Carlos: Carlos B. Muñoz of Èxit-Up.
Advertising Agency: Èxit-Up, Valencia, Spain