Description
Produced for SMEG / EVzen (Monaco Monte-Carlo), this national and European commercial was engineered to simplify and popularize electric vehicle charging standards and best practices. Designed as a sharp, educational, and premium B2B/B2C tool, the film walks viewers through connector compatibilities (Type 2/CCS), electrical safety, smart authentication, and transparent pricing to build trust during the network's large-scale infrastructure deployment.
To deliver complex technical data in an elegant and engaging format, the film was independently developed using a 100% Generative AI production workflow by Jim Digit'Art. From digital environment creation to AI-driven image retouching and motion animation, the project bypasses traditional film constraints. The commercial was optimized for a multi-channel media plan including Digital Europe platforms, Digital Out-Of-Home (DOOH) networks near charging hubs, and targeted premium Television broadcasting.
This professional campaign titled 'EVZEN | La recharge l'esprit tranquille ' was published in France and Monaco in October, 2026. It was created for the brand: EVZEN, by ad agency: Jim Digit'Art. This Digital and Film media campaign is related to the Automotive and Personal Transportation industry and contains 3 media assets. It was submitted 1 day ago by Art director | AI director | AI Creative Partner (Bytedance, OpenArt AI, Figma Weave): Jim of Jim Digit'Art.
Credits
• Client / Advertiser: SMEG / EVzen (Monaco Monte-Carlo)
• Screenplay / Storytelling: Bahram Gueranfar
• Full AI Production, Design & Animation: Jim Digit'Art
• AI Director / Lead AI Technical Director: Bahram Gueranfar / Jim Digit'Art
• Media Channels: Digital Europe, DOOH Networks & Premium Television (Canal+)
