Description
At a time when the climate issue is at its peak worldwide, the Swedish energy company, Göteborg Energi, makes an unexpected move. We don't just need to do more to save the climate; we also need to do less. Less driving, less meat consumption, fewer plastic packages, and fewer long-distance trips…
This professional campaign titled 'Do Less for the Climate!' was published in Sweden in October, 2023. It was created for the brand: Göteborg Energi, by ad agency: Welcom. This Integrated, OOH Outdoor, and Print media campaign is related to the Other and Public Utility industries and contains 3 media assets. It was submitted over 1 year ago by Strategic Copywriter: Niclas Hallgren of Welcom.
Credits
Advertising Agency: Welcom, Gothenburg, Sweden
Jonas Sjövall, Creative Director
Niclas Hallgren, Copywriter
Sofia Andersson, Art Director Assistant
Joakim Brinkenberg, Account Director
Caroline Möller, Account Manager
