Description
94% of people have burnt their tongue on hot coffee. That’s why Swedish company Mode Cold Brew, Europe’s fastest-growing cold brew brand, launched Burnt Tongue Treatment; an online care service offering a cold and fast remedy for one of Sweden’s most common everyday injuries.
How it works:
Burnt your tongue on hot coffee? Start a video call on WhatsApp with +46 76 045 71 73. You’ll be greeted by a doctor who will assess the damage and - if a burnt tongue is confirmed - prescribe a soothing dose of Mode’s cold brew concentrate. The prescription is fulfilled through a discount code redeemable on one of Sweden's largest online pharmacies
This professional campaign titled 'Burnt Tongue Treatment' was published in Sweden in May, 2025. It was created for the brand: Mode Cold Brew, by ad agency: GLAM. This Digital, Experiential, and OOH Outdoor media campaign is related to the Drinks (Non Alcoholic) industry and contains 4 media assets. It was submitted 7 months ago.
Credits
Creative Agency
GLAM
Creative Director: Martin Noreby
Creative Director: Simon Lublin
Account Director: Johanna Björnfot
Brand Strategy
Strategic Accidents
Client
Mode Cold Brew
Fabian Wendt
Filippa Kalborg
