Piquià de Baixo is a brazilian town, living for over three decades surrounded by the mining industry, that dramatically pollutes the environment and the lives of the people.
"An invitation to Piquià de Baixo", launched for the 30th anniversary of Grupo Ferroeste, one of the owners of the factories, invites all the leaders responsible of this situation to share a table and a very unique meal for this occasion.
And to be sure that the invitation is well received, everyone is encouraged to share it and sign the petition, hoping that finally, things will change in Piquia.
This professional campaign titled 'An invitation to Piquia de Baixo' was published in France in November, 2020. It was created for the brand: International Federation for Human Rights, by ad agency: Babel. This Film medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted about 2 years ago by COMMUNICATION & PR: MAUD PAGET of BABEL.
Advertising Agency: BABEL, Paris, France