To celebrate sneakers day, Falabella used shoeshiners as it's primary media, launching the first -and freshest- generation of SneakerShiners around the world.
This professional campaign titled 'SneakerShiners' was published in Colombia in September, 2020. It was created for the brand: Falabella, by ad agency: Publicis. This Experiential medium campaign is related to the Fashion and Retail Services industries and contains 2 media assets. It was submitted over 3 years ago by Copywriter: Sebastian Galindo of MullenLowe Mena.
Advertising Agency: Publicis Colombia, Bogotá, Colombia