Agency Network: 
Published/Aired: 
April 2011
Foundation Abbé Pierre:  The city
Foundation Abbé Pierre Print Ad -  The city

Description

Print advertisement created by BDDP, France for Foundation Abbé Pierre, within the category: Public Interest, NGO.

Caption

The city is hidden within all our cities.
Warning, more and more people are living in housing that isn't housing.
Act!

Advertising Agency: BDDP Unlimited, Paris, France
Creative Directors: Olivier Moine, Guillaume-Ulrich Chifflot
Art Director: Fabien Nuñez
Copywriters: Fabien Duval, Romain Goehrs
Illustrator: Clément Langlais
Photographer: Clément Langlais
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Highest Rated

agappehp's picture

Excelently art, low idea!

agappehp
Activity Score 108
Graphic Designer at Ideia Publicidade
sergeo_syd's picture

Crap ad; great image

sergeo_syd
Activity Score 595
Production Manager at www.skozak.com |

http://edictive.com - Film Production Management

thedesignaddict's picture

Art: 10/10
Idea: 4/10

thedesignaddict
Activity Score 5403
Art Director at Freelance
Manoma's picture

Not so evident...and seems fake... in my opinion...

Manoma
Activity Score 1108
Copywriter
agappehp's picture

Excelently art, low idea!

agappehp
Activity Score 108
Graphic Designer at Ideia Publicidade
niniasufle's picture

the concept is not that bad... I think that the copy wasn't the right one
and the art is doing all the work here.

niniasufle
Activity Score 407
Travelmax
Boxey's picture

I like the art, but the idea is boring.

Boxey
Activity Score 8879
Melaleuca In-House
MidasTouch's picture

I like the art.

MidasTouch
Activity Score 1024

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

Michaelsmagic's picture

what a good art

Michaelsmagic
Activity Score 261
ace85le's picture

Catchy - very. Selling - dont think so.

ace85le
Activity Score 3935
Marketing Manager |

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