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Maggot

Campaign
Agency Network: 
Published/Aired: 
October 2009
Chronic’art:  Maggot

Description

Print advertisement created by FCB, France for Chronic’art, within the category: Media.

Caption

What are the blogs consequences on the web?

Advertising Agency: DraftFCB, Paris, France
Creative Director: Xavier Beauregard
Art Director: Laëtitia Chrétien
Copywriter: Jean-François Le Marec
Photographer: Francis Azemard
Retouching: Poisson Rouge
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Guest's picture

Too bad it's clearly Photoshopped since most of the ports and screws have been removed. Headphone and MagSafe are on the left side. It would have been great if they actually took it instead of comping it.

Guest
Guest's picture

Too bad it's clearly Photoshopped since most of the ports and screws have been removed. Headphone and MagSafe are on the left side. It would have been great if they actually took it instead of comping it.

Fuck you !!!

This is great work :D

Guest
Guest's picture

and wasn't hard at all take the real pic of the macbook...besides, mac don get worms:S... sorry XD wrong model choice! hehe

Guest
Guest's picture

Je comprends rien...

Guest
Guest's picture

A priori, je pige pas...

Guest
Moinuddin's picture

wow nice depiction of the fact

Moinuddin
Activity Score 2
mark3r's picture

Not far from true really... all of those maggots are tweets...

mark3r
Activity Score 1949
Art Director at Scout
Guest's picture

great photo!

Guest
maashookshee's picture

Respect for the idea ...

maashookshee
Activity Score 414
graphicdesigner. at focus advertising
mikeelrapido's picture

Nice idea.

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

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Guest's picture

Idea is great and its the fact. only showing that worms can go everywherywhere and it doesnt matter if headphone is on the right hand of the macbook.

Guest
Juan Cabral's picture

Oh God, that´s so embarrassing.

Juan Cabral
Activity Score 709
Copywriter |

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

Guest's picture

I agree with the bad phoshopping comments.

If you're going to execute an ad using relatively simple imagery at least try and do it properly.

Typical case of nice idea, bad execution

Guest
silvi's picture

Bad bad bad photoshop

silvi
Activity Score 4170
Copywriter
muralyst's picture

bu kadar irite olabilirdim!

muralyst
Activity Score 12
Art Director
Guest's picture

great ad and great idea

Guest
Guest's picture

Other than the stupid ports argument what is wrong with the Photoshop? Nitpicking shit that is only noticeable by someone that is a photo retouching expert is pretty lame.

Guest
GraphicBull's picture

Funny, but not commercial.

GraphicBull
Activity Score 9
Graphic Designer
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