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Lifebelt

Agency Network: 
Published/Aired: 
May 2012
Like
20
Views
11697
Alipuro:  Lifebelt
Alipuro Print Ad -  Lifebelt

Description

Print advertisement created by Herezie, France for Alipuro, within the category: Pharmaceutical.

Caption

Very good freshness for very bad breath.

Advertising Agency: Herezie, Paris, France
Creative Director: Andrea Stillacci
Copywriter: Edouard Dorbais
Art Director: Rémi Arnaud
Head of Planning: Luc Wise
Print producer: Capucine Lhermitte
Photographer: Juliet Taylor
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YJ's picture

Cute concept, but very bad retouching with the extra people in the shot. Particularly the ones in the ocean (minus the two little kids to the right).

YJ
Activity Score 376
Art Director
Ramat Ajala's picture

Not a great idea.

Ramat Ajala
Activity Score 800
soutes's picture
soutes
Activity Score 3
Art Director
Enduwolf's picture

I like it. Clever.

Enduwolf
Activity Score 165
Copywriter at Advertising Energy Group
NicoCiego's picture

Nice Idea. Focal point could be stronger.

NicoCiego
Activity Score 1033
Art Director at Quezon City Philippines
hmaffia's picture

Nice insight. Art could be better.

hmaffia
Activity Score 744
Copywriter at Universidade de Brasila |

http://heliomaffia.com.br

Sorry's picture

Very nice ! Love it. Art is not so bad..

Sorry
Activity Score 137
Copywriter
diego.astronaut's picture

bad

diego.astronaut
Activity Score 54
Art Director at Y&R SANTIAGO
gonndo's picture

Very funny approach, I like it...

gonndo
Activity Score 1094
Copywriter |

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

kleenex's picture

hahahaha...

kleenex
Activity Score 58667
Web Designer/Developer
Fernando Fernandes's picture

Boooaaaa....

Fernando Fernandes
Activity Score 1416
Creative Director at Criative Director \TBWA Bolívia
Chopper's picture

Funny.

Chopper
Activity Score 1015
vijayendrasinggh's picture

i like it a loads....

vijayendrasinggh
Activity Score 9
Graphic Designer
cvchitale's picture

hahahahahahahahahahahahahahaha

cvchitale
Activity Score 1418
Copywriter
VeronicaFranco's picture

meh..

VeronicaFranco
Activity Score 789
Copywriter
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