#WeAreUnbreakable

Agency Network: 
Published/Aired: 
August 2021
MTV Lebanon: #WeAreUnbreakable
MTV Lebanon Film Ad - #WeAreUnbreakable

Description

A year after the August 4th explosion in Beirut – one of the biggest non-nuclear blasts in history - there are still no answers or accountability.
MTV Lebanon, in partnership with regional agency TBWA\RAAD, decided it was time to break the silence.

#WeAreUnbreakable is an initiative in collaboration with Swiss artist Simon Berger who created portraits of the victims of August 4th onto sheets of glass recycled from the explosion, to utter a loud and clear scream for the truth, for justice, and to state boldly and clearly that Lebanon and its people are Unbreakable.

Film advertisement created by TBWA, Lebanon for MTV Lebanon, within the categories: Media, Public Interest, NGO.

Advertising Agency: TBWA\RAAD, Dubai, United Arab Emirates
Production Company: Truffle Film
TVC Filming: Ziad Chahoud
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