The Escape Service

Agency Network: 
Published/Aired: 
March 2011

Description

Ambient advertisement created by DDB, France for Voyages-Sncf.com, within the category: Transport.

Advertising Agency: DDB, France
Executive Creative Director: Alexandre Hervé
Creatives: A. Kalchev, S. Zabeti
Agency Producer: J. Mathiot
Account Director: Stéphane Hardel
Account Manager: Fabien Donnay
Account officer: Hélène Lardier
Production : Henry
Directors: Pleix
Construction of the boxes: Guillaume Amossé
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Highest Rated

dsklan's picture

giving away free stuff to the agency people!!!!

dsklan
Activity Score 1908
Art Director at homeshop
Dingleberry Jack's picture

Boring and predictable, and easy to forget.
But, it still managed to be confusing for the outside viewers (for those who didn't press the button)...
Giving away free stuff is hardly an idea, IMO.

Dingleberry Jack
Activity Score 244
dsklan's picture

giving away free stuff to the agency people!!!!

dsklan
Activity Score 1908
Art Director at homeshop
Glut's picture

only very nice in a sensitive way.
No idea, bad concept

Glut
Activity Score 3907
Public Relations at Glut. Ideas Boutique.
Phil Hamilton's picture

it invited curiosity. probably a lot more memorable if you actually won something or were there. but i guess thats for the Parisian target audience to say.

Phil Hamilton
Activity Score 19
Other at British Broadcasting Cooporation
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