Description
To connect luxury cosmetics brand O HUI and its best-selling The First Geniture Sym-micro Essence with young women, ZEE ideated and implemented a Music Marketing campaign, titled “Symphony of Light & Skin”.
In collaboration with O HUI, Gen Z singer Juky San and Universal Music Vietnam released the “Symphonies: Juky San No.22” EP. Out of 4 songs representing 4 seasons, the fall and winter tracks used samples from classical music, seamlessly combining youthful energy with timeless sophistication to encourage modern women to be the maestros of their own life symphonies.
This professional campaign titled 'TIMELESS BEAUTY OF HEALTHY SKIN INSPIRES SONGS THAT SAMPLE CLASSICAL MUSIC' was published in Vietnam in February, 2023. It was created for the brand: O HUI, by ad agency: ZEE Agency. This Audio and Digital media campaign is related to the Beauty, Health, and Music industries and contains 4 media assets. It was submitted about 2 years ago by Thanh Tuyen.
Credits
Client: O HUI
Creative Agency: ZEE
Music Company: Universal Music Vietnam