In over 60 countries in the world, changing your gender is illegal. Which makes being who you are are crime. So to raise awareness for transgender rights, we recorded an important message with the help of Alex. A transgender person in transition from female to male. The Voice of Change is a transgender person’s journey to becoming the person he was meant to be, and a message that gives voice to transgender rights all over the world.
Welcome to EuroPride 2018 in Stockholm and Gothenburg this summer. Whoever you are.
This professional campaign titled 'The Voice Of Change' was published in Sweden in January, 2018. It was created for the brand: Europride, by ad agency: Åkestam Holst. This Audio medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted over 4 years ago.
Advertising Agency: Åkestam Holst, Stockholm, Sweden
Production Company: Flickorna Larsson