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An-Nahar Newspaper

The New National Anthem Edition

Agency: BBDO

Description

To inspire Lebanese women to lead a peaceful 2019 revolution, An-Nahar pointed out a glaring injustice in the country's national anthem: a verse that referred to Lebanon as "the birthplace of men." After amending it to say "the birthplace of women and men," An-Nahar printed the new national anthem on the front page of an entire edition dedicated solely to women.

This professional campaign titled 'The New National Anthem Edition' was published in United Arab Emirates in October, 2019. It was created for the brand: An-Nahar Newspaper, by ad agency: BBDO. This Print medium campaign is related to the Media industry and contains 2 media assets. It was submitted over 2 years ago by Regional ECD: Ali Rez of Impact BBDO.

Credits

Advertising Agency: Impact BBDO, Dubai, United Arab Emirates
Production Company: Boomtown Productions
Chief Creative Officer: Paul Shearer
Executive Creative Director: Ali Rez
Creative Director: Georges El Ten
Creative Director: Yasmina Boustani
Strategic Planning Director: Noor Hassanein
Copywriter: Rohan Kodialbail
Art Director: Bijoy Purayil
Executive Creative Director: Joe Abou Khaled
Designer: Ahmed Nawara
Art Director: Anthony Asmar
Music Composer: Jean-Marie Riachi
Agency Producer: Omar Frangieh
Editor: Rani Tannous
Videographer: Charly Hatem
Post Production: Mannu Singh
Editor: Suresh Nair

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