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An-Nahar Newspaper

The Elections Edition

Agency: BBDO

Description

Lebanon, pushed past the brink of collapse, is suffering from historically high inflation that has thrown 75% of its population under the poverty line. Necessities such as food, petrol, medicine and even ink and paper are scarcer every day. Lebanon’s predicament is primarily attributed to a political class that has dominated parliamentary elections since the 1990s. A nation in pain hangs on to the frail hope that the upcoming election will bring critical stability and pave the way towards real change.

This professional campaign titled 'The Elections Edition' was published in United Arab Emirates in February, 2022. It was created for the brand: An-Nahar Newspaper, by ad agency: BBDO. This Integrated medium campaign is related to the Media and Public Interest, NGO industries and contains 1 media asset. It was submitted about 2 months ago by Regional ECD: Ali Rez of Impact BBDO.

Credits

Advertising Agency: Impact BBDO, Dubai, United Arab Emirates
Editing: Dejavu Dubai
Audio Production: Mangojam Studios
Regional Executive Creative Director: Ali Rez
Executive Creative Director: Marie Claire Maalouf
Creative Director: Yasmina Boustani
Executive Creative Director: Joe Abou Khaled
Senior Copywriter: Jarrad Pitts
Business Unit Director: Jad El Rabahi
Senior Copywriter: Maher Dahdouh
Strategy: Estelle Khayat
Videographer: Charly Hatem
Account Executive: Sophia Waheed
Producer: Diana Asal
Executive Producer: Manasvi Gosalia
Editor: Abdullah Salhiya
Designer: Jithesh Narayanan
Managing Director: Emile Tabanji

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