One of Lipton tea products in the GCC market is the "Extra Strong Tea", it is unique because of it's strong taste and color. The brief was to create a snack-able content for social media to promote the product and highlight it's unique features.
This professional campaign titled 'Extra Strong' was published in United Arab Emirates in March, 2020. It was created for the brand: Lipton Extra Strong, by ad agency: M&CSAATCHI UAE. This Digital medium campaign is related to the Non-Alcoholic Drinks industry and contains 5 media assets. It was submitted 6 months ago by Creative Director: Michael Habib Tadrous of MullenLowe MENA.
Advertising Agency: M&CSAATCHI UAE, Dubai, United Arab Emirates
Creative Director: Michael Tadrous
Creative Director: Karim Zein
Illustrator: Lutfi Zayed
Account Director: Deven Uchil