Description
As part of a heat pump campaign for ELON Richardsons we installed a custom made heat pump on a bus shelter to warm up people waiting for the bus.
ELON Richardsons is a store chain that sells white goods, household appliances etc. The idea was to promote the benefits of heat pumps in a not so traditional way and to catch attention were it was not expected.
This professional campaign titled 'The Heated Bus Shelter' was published in Sweden in January, 2018. It was created for the brand: ELON Richardsons, by ad agency: Bacill. This Ambient medium campaign is related to the Retail Services industry and contains 1 media asset. It was submitted over 5 years ago.
Credits
Advertising Agency: Bacill, Karlstad, Sweden
Art Director: Jon Skoglund
Copywriter: Kaj Stenberg
Film Photographer: Fredrik Torstensson
Additional Credits: JCDecaux Sweden, Karlstadsbuss, ELON Richardson Service Technicians