The interventions were installed in three bars in the city of São Paulo, along with the message: “This is a stupid object. But drinking and driving is even more stupid.”
This professional campaign titled 'Stupid Saga' was published in Brazil in September, 2015. It was created for the brand: Sagatiba, by ad agency: FCB. This Ambient medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted over 7 years ago.
Advertising Agency: FCB, Brazil