Spotify Turns Up Volume on New York Liberty
Description
On 9/29, Spotify served as the Presenting Partner of the New York Liberty’s first home playoff game, bringing music to one of the biggest moments in women’s basketball.
As the Official Music Partner of the Liberty, Spotify hosted a halftime performance from Brooklyn native Young M.A, bringing the sound of New York to the court during one of the biggest moments of the Liberty season.
Here’s a closer look at how Spotify’s biggest partnership moment to-date with the New York Liberty came to life:
A halftime performance from Brooklyn native Young M.A, bringing the sound of New York front and center for fans on and off the court
A special fan giveaway, rewarding fans with limited-edition items from Spotify
Spotify’s Song Roulette, an interactive halftime game bringing music directly into the fan experience
Spotify’s New York Liberty Official Playlist, the ultimate soundtrack for every Liberty moment
Partnering with the New York Liberty, Spotify aims to continue bringing fans closer to the athletes and artists they love. With an extensive sports footprint via its partnership with FC Barcelona, Spotify’s partnership with the Liberty marks its first U.S. sports partnership.
This professional campaign titled 'Spotify Turns Up Volume on New York Liberty ' was published in United States in September, 2026. It was created for the brands: New York Liberty and Spotify, . This Experiential medium campaign is related to the Sports and TV and Streaming Promos industries and contains 5 media assets. It was submitted 17 minutes ago.
