London based creative agency Space has developed a new Monkey Shoulder advertising and communications campaign in collaboration with Los Angeles-based design agency Studio Number One (SNO). The campaign, which aims to recruit new drinkers, positions Monkey Shoulder as 100% malt whisky made for mixing and features a bold and distinctive identity that reflects the playful attitude of the brand. The work highlights the iconic Monkey Shoulder bottle and the whisky’s signature cocktails; Ginger Monkey, Lazy Old Fashioned and Monkey Splash, and features the headline “Shake Your Monkey Shoulder”.
This professional campaign titled 'Shake Your Monkey Shoulder' was published in France in November, 2019. It was created for the brand: Monkey Shoulder, by ad agency: Space. This Outdoor medium campaign is related to the Alcoholic Drinks industry and contains 2 media assets. It was submitted about 3 years ago by Stuart.
Advertising Agency: Space, London, UK
Business Lead: Sean Kelly
Creative Director: Greg McAlinden
Account Director: James Wootton
Creative Head: Ethan Kennedy
Design Director: James Newport
Motion Editor: Matthew Montgomery-Taylor