Pilsen Paraguay

Recipes of our pride



The taste of our roots. Behind each plate there is a story, there are flavors and aromas that remind us of our origins. Because food is part of our identity.

“Recipes of Our Pride”, a Pilsen action to commemorate the independence of Paraguay, inspired by those flavors that unite us and at the same time make us unique and independent.

This professional campaign titled 'Recipes of our pride' was published in Paraguay in May, 2022. It was created for the brand: Pilsen Paraguay, by ad agency: ONIRIA/TBWA. This Film medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted about 2 years ago.


Client: Pilsen Paraguay
Campaign: Recipes of our pride
Responsible for the client: Bruno Yuli, Cecilia Rojas, Amhed Buzarkis, Hyrum Espínola.
CCO: Camilo Guanes
CEO: Daniel Achaval
Creative Directors: Paloma Cella, Manuel Rolón, Marcelo Rodríguez
Creative Team: Manuel Rolón y Analía Lovato
Account Director: Gaby Tomé
Account Executive: Inge Müller
Production Director: Pauli Jara
PR: Lena Penner, Ariel Martínez
Film: Barraco Film/Mario Amarilla
Photography: Barraco Film/Mario Amarilla

Three Ireland
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