Hero Lager

Nwanne Di Uto Chant

Agency: 7even Interactive

This is the biggest Drink generally accepted by All and crownies most especially Igbo people. This is the highest brand Of Drinks (Beer). That has taken its place In the Heart of The Igbo people. We accepted this drink because it brings us together as brothers. It connects us together as one. Brothers who has not joined to see the beauty of this Drink both in refreshing and Keeping brotherhood, should try and join us now. Whenever we gather as brothers it brings us happiness and Love, keeping the brotherhood stronger. Brotherhood with hero is so sweet... Let's make Hero the Giant of Africa. Youth have accepted it, Men have accepted it, Women have accepted it. Connect with us now to promote Hero. This one is our own. Igwe Credo is bringing this message to you all my brothers join me to promote Hero As Our own Brand. Hero is Enriched with the true beauty of Happiness.


Nwanne Di Uto (The Real Taste of Our People) campaign was created to celebrate the sense of communal pride, kinship, and brotherhood that the Igbo people are known for. Indeed, to the Igbo people, home is the starting place of love, hope, and dreams, and no matter where they go in pursuit of those dreams, they always seek out things that remind them of their people and keep them connected to home. This profound connection to home is one that no Igbo man ever wants to lose.

This professional campaign titled 'Nwanne Di Uto Chant' was published in Nigeria in May, 2022. It was created for the brand: Hero Lager, by ad agency: 7even Interactive. This Audio medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted over 1 year ago.


Advertising Agency: 7even Interactive, Lagos, Nigeria
Creative Director: Olalekan Akinyele
Art Director: Olalekan Akinyele, Samuel Olonisakin, Richard Oseghale
Copywriter: Folakemi Onipede, Ikenna Mbah, Ebubechukwu Obijiaku
Account Planner: Eneyi Obi
Account Managers: Eneyi Obi, Alexis Akagha
Voice Over Artist/Performer: Igwe Credo


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