When we decide to spend time together with the ones we love,
are we sure that we spend our time, really together?
Or do we spend more time with all the characters who “live” inside our social media timeline?
ALFA Beer, the no.1 beer in Greece, makes a point of this in its new campaign, showing that the solution is a very small and simple move. To put our phone down for a couple of hours, let all these distractions disappear and enjoy all these moments with the people we love.
This professional campaign titled '(Not) just the two of us' was published in Greece in April, 2022. It was created for the brand: Alfa Beer, by ad agency: Soho Square. This Film medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted over 1 year ago by Creative Director: Leonidas Arvanitis of Soho Square Athens.
Advertising Agency: Soho Square Athens, Kifissia, Greece
Film Production: Avion Films
Creative Director: Leonidas Arvanitis, Alex Esslin
Head Of Creative: Kallina Kyratsouli
Senior Art Director: Konstantinos Fragkoulis
Copywriter: Nicolas Vlachos
Business Unit Director: Dorina Chalatsopoulou
Account Director: Alexandra Plataniti
Account Manager: Nikos Memos
Account Planner: Georgia Mantidou