Le Wagon

New Year, new life !

Agency: Agence Grizzli


To start the year, this new campaign features the success stories of 3 former students who have followed the training offered by Le Wagon to give life to their passion.

This campaign was conceived by Le Wagon to make a lasting impression and demonstrate that learning new skills is an essential element to boost one's career, succeed as an entrepreneur, start a career change, and flourish in one's professional environment. Artificial intelligence, robotics and virtual reality are transforming existing jobs and creating new ones. With 85% of the jobs of 2030 not yet existing, the Wagon wants to make the general public aware of the field of possibilities and accompany this transformation.

This professional campaign titled 'New Year, new life !' was published in France in January, 2023. It was created for the brand: Le Wagon, by ad agency: Agence Grizzli. This Digital and OOH Outdoor media campaign is related to the Education industry and contains 2 media assets. It was submitted about 1 year ago.


- Campaign signed by the Grizzli agency
- Creative Director : Benjamin Ménard
- Art Director: Cédric Watrin
- Copywriter : Ludovic Meslier
- Photographer : Lisa Miquet


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