Back Market

New is Old

Agency: Marcel

This professional campaign titled 'New is Old' was published in France in September, 2019. It was created for the brand: Back Market, by ad agency: Marcel. This Outdoor medium campaign is related to the Electronics, Technology industry and contains 3 media assets. It was submitted about 4 years ago.


Advertising Agency: Marcel, France
Chief Marketing Officer: Guillaume Rouby
Co-Founder and Chief Creative Officer: Vianney Vaute
Co-CEOs: Pascal Nessim, Charles Georges-Picot
Partner, Head of global business: Christophe Neyret
Executive Creative Directors: Gaëtan du Peloux, Youri Guerassimov
Art Director: Vincent Boursaud
Copywriter: Virgile Lasalle
Associate Director: Sébastien Jauffret
Project Managers: Lucas Sengler, Flavie Parize Print Producer: Suzanne Peirera
Graphic Artist: Christophe Gillon
Strategic Planner: Romain Brignier


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