More Than Planned - The Mother, More Than Planned - The G...

Agency: Havas


"Thinking about giving a video game controller for Christmas? There are so many great deals on leboncoin that you will be able to offer the games, the console and the TV to go with it.
Earrings? Also go for a necklace, a dress and shoes!
A bedside lamp? Pair it with a doily, a table and the rug that goes under it.
All these scenes narrate the discovery of these multifaceted gifts. The characters unwrap the gift they should have received and discover all the others that come with it, as if they were tied together."

This professional campaign titled 'More Than Planned - The Mother, More Than Planned - The G...' was published in France in November, 2018. It was created for the brand: Leboncoin, by ad agency: Havas. This Print medium campaign is related to the Retail Services industry and contains 3 media assets. It was submitted almost 5 years ago.


Advertising Agency: Havas Paris, Puteaux, France
Executive Creative Director: Christophe Coffre
Creative Directors: Guillaume Blanc, Florian Roussel
Art Director: Maxime Trenton
Copywriter: Kevin Nugeron
Photographer: Samuel Guigues
Art Buyer: Isabelle Chevillon
Production: Karen Elalouf
Account Director: Sophie Schiari
Account Manager: Noémie Biagi


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