Description
The concept of packaging design is inspired by the painting of Artist Eugène Delacroix Liberty Leading the People . It is commemorating the July Revolution of 1830, which toppled King Charles X of France.
Choosing such symbolic painting of a woman of the people with a Phrygian cap personifying the concept of Liberty leads a varied group of people forward over a barricade and the bodies of the fallen, holding the flag of the French Revolution in one hand and brandishing a bayonetted musket with the other add contemporary touch and a powerful mood of liberty and novelty.
This professional campaign titled 'Libre French Coffee' was published in France in October, 2021. This Design, Digital, and Print media campaign is related to the Confectionery, Snacks, Media, and Other industries and contains 6 media assets. It was submitted almost 2 years ago by Creative / Art Director: Arkan Gahramy of Arkan Studio .
Credits
Advertising Agency : Bellaciao Advertising Agency (BCA)
Production Company: France , Paris
Art / Creative Director : Arkan Gahramy
