Yabie, a leading Swedish fintech company, has partnered with the creative ad agency, Animal, to create the "Last Call" advertising campaign.
The "Last Call" ad campaign showcases a local bakery's unsold pastries just an hour before closing, enticing customers to rush in and save these treats from going to waste. One of the innovative features of the campaign is the ability for the business to control their ads in real-time, allowing them to update the number of remaining products and accurately display the available pastries.
These visually striking ads are displayed on digital out-of-home screens strategically placed close to the bakery throughout Stockholm, resulting in a surge in last-minute sales. This approach helps the bakery maximize revenue while simultaneously reduce food waste.
This professional campaign titled 'Last Call' was published in Sweden in April, 2023. It was created for the brand: Yabie, by ad agency: Animal. This Outdoor medium campaign is related to the Confectionery, Snacks and Finance industries and contains 1 media asset. It was submitted 5 months ago.
Advertising Agency: Animal