Agency: InTesta


DO7 is Hotel Milano Scala’s eco club house. This elegant Milanese boutique hotel is located in the heart of Milan, in the Brera district, which is one of the most fascinating areas of the city. The hotel has always been synonymous with culture and respect for the environment, underlined by its activities and musically themed installations, as well as the attention paid to managing spaces and services in a green way.
That is where the idea for the creation of a club house in via Dell’Orso 7 came from It is based on the model of historic British clubs, and it combines traditional activities with the concepts that have always made the Hotel Milano Scala stand out. That’s how DO7, the eco club house of the Hotel Milano Scala, was inaugurated where business, relaxation and culture all coexist: an eco-chic, environmentally conscious place for coworking, where you can feel at home and are able to work even if you don’t have a space in the city.

This professional campaign titled 'Identity' was published in Italy in June, 2019. It was created for the brand: DO7, by ad agency: InTesta. This Design medium campaign is related to the Hospitality, Tourism and Recreation, Leisure industries and contains 4 media assets. It was submitted about 4 years ago.


Advertising Agency: InTesta
Creative Director: Paolo Cremonesi
Creative Team: Ettore Monzeglio, Roberta Campagna
Social Media Manager: Chiara Guadagnini
Client Service: Emanuele Cicogna Mozzoni, Carlotta Dejana

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