Description
We aim to position Heinz Ketchup as the go-to authority for selecting fresh tomatoes, not only on tomato farms around the world but also across all platforms featuring 100% fresh tomatoes. In this instance, we're referring to the globally recognized movie review site Rotten Tomatoes, which highlights its best films with a 100% Fresh Certified seal.
This student campaign titled 'Certified Heinz' was published in Peru in August, 2024. It was created for the brands: Heinz and Rotten Tomatoes, by ad school: La Calle Escuela Creativa. This Design and Digital media campaign is related to the Food and Movies industries and contains 2 media assets. It was submitted 9 months ago.
Credits
Advertising Agency (School): La Calle Escuela Creativa, Lima, Peru
Creative Art Directors: Mauricio Meza, Diego Pareja
Creative Copywriters: Johan Rubio, Sebastian Abanto, Valery Peña
