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Princess

Campaign
Agency Network: 
Published/Aired: 
May 2012
Tchica:  Princess

Description

Tchica has always been known for being a store focused on the teenage fashion. As the years went by, the Tchica consumers have grown. For this year Valentine's Day, our agency took the opportunity to strengthen the new concept of the brand and its fashion. Now the store has shifted the focus of its products to a grown woman, filled with attitude and confidence.

Print advertisement created by Blackninja, Brazil for Tchica, within the category: Fashion.

Caption

There are no more princesses like they used to. Thankfully.

Advertising Agency: Blackninja, Recife, Brazil
Creative Director: Lenilson Lima
Art Directors: Adri Moura, Lenilson Lima
Copywriter: Luciano Mattos
Illustrator: David Alfonso
Photographer: Eduardo Rocha
Account: Cynthia Beltrão
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chamindarathnayake's picture

opposite...

chamindarathnayake
Activity Score 377
Art Director at Triad (Pvt) Ltd |

Chaminda Rathnayake

chamindarathnayake's picture

opposite...

chamindarathnayake
Activity Score 377
Art Director at Triad (Pvt) Ltd |

Chaminda Rathnayake

Fernando Fernandes's picture

Que puta idéia!!!!!

Fernando Fernandes
Activity Score 1416
Creative Director at Criative Director \TBWA Bolívia
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