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The Key To The Enigma, Poster

Campaign
Agency Network: 
Published/Aired: 
January 2010
Lost:  The Key To The Enigma, Poster

Description

Print advertisement created by Publicis, Brazil for Lost, within the category: Recreation, Leisure.

Advertising Agency: Publicis, Sao Paulo, Brazil
Creative Directors: Hugo Rodrigues, Kevin Zung
Art Director: Sidney Araújo
Copywriter: Marcelo Sato
Illustrators: Daniel Leão, Alexandre Calvin
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Guest's picture

Great campaign! Brilliant illustration!

Guest
Guest's picture

great idea but let's be realistic - what a terrible art execution!

Guest
Guest's picture

Great campaign!

Guest
Phil Lestino's picture

Now I really am confused....is Guest shizo??? First Guest says Brilliant illstration, then two and a half hours later it is a terrible art execution.......how can you trust anyone these days?

Phil Lestino
Activity Score 1684
Guest's picture

I guess, 'Guest' could be anyone... Or maybe two different people, maybe more... It could also be the polar bear or the smoke monster... Or even that mothafucking russian guy with an eye patch who doesn't seem to die... ever... I guess our 'Guest' is another mystery that will remain unsolved in the island of Lost...

Guest
Guest's picture

Great campaign! The best execution!

Guest
Guest's picture

Fantastic idea and great art execution! It really does motivates the LOST fans to keep following the series until its closure. Missing this kind of work for a while....

Guest
Hibon's picture

OK work but so "bad" comments from "unknown guest's" maybe from Publicis Brazil ?????agree, can't trust a comment these days?

Hibon
Activity Score 3734

Simple ideas are the best !

Guest's picture

Beautiful idea. Beautiful art direction. Loved.

Guest
Guest's picture

That looks cool. You can see the poster on the rise, the link above the sheet. I love LOST. Loved that poster.

Guest
Guest's picture

This was not the campaign praised by the producers of LOST, as the best campaign of the series? Loved. I want this poster!!

Guest
Guest's picture

Linda illustration. Linda Art Direction. But also, the art director is one of the best in the country. I love his work. I have pasted this poster in my room. He left the magazine superinteressante. Loved.

Guest
Guest's picture

Why not send this campaign to Cannes? I have ads that complement each other. Congratulations AXN. Linda campaign. LOST fans deserved.

Guest
Guest's picture

Wow! I saw this campaign in Romero Britto Art Gallery. It's wonderful! I have the poster.

Guest
Guest's picture

Nice campaign. Very Nice.

Guest
Guest's picture

One of the best campaigns I have seen in Brazil. I was very proud of my country have created the best campaign for my favorite series. I love LOST. And I love this campaign. I also have the poster.

Guest
Guest's picture

I saw a lecture that art director at my school. He is a genius! Wonderful job. Congratulations to Publicis.

Guest
Guest's picture

This work is much more than propaganda. I saw the Art Gallery Romero Britto, and I was very impressed.

Guest
Guest's picture

I have this poster pasted on the wall of my room. I love that poster. It has all the mysteries of LOST in one place. This is pure art.

Guest
Guest's picture

Why was not enrolled in Cannes? Beautiful!

Guest
Guest's picture

My brother stole my poster. But here I can download the image with good resolution. Thank Ads Of The World. I love this campaign.

Guest
Guest's picture

I am a doctor and fan of the series LOST. I loved that poster with all the mysteries, I never saw something like that. Congratulations to Publicis, did not know it was Brazilian. Now, I like more.

Guest
Guest's picture

very nice

Guest
Guest's picture

When I first saw this poster, magazine superinteressante I loved. Now that I know the series finale, I love even more. You already knew the end of LOST?

Guest
Guest's picture

Show of Art Direction. I love that poster.

Guest
Guest's picture

This campaign was fantastic! In Brazil. I got the poster in the promotion and not change it for anything! Congratulations to Publicis, did not know it was you.

Guest
Guest's picture

The art director has a legion of fans. He is very good. This picture I saw in an art gallery on Rua Oscar Freire. It was full of Lost fans. It took 1 hour to get to the front frame. I love this job. Congratulations!

Guest
Guest's picture

Why not enrolled in Cannes this year? It is the best known Brazilian campaign and collectible in recent years. Beautiful and creative!

Guest
Guest's picture

I thought this campaign was the AlmapBBDO. What a nice surprise. Congratulations to all involved.

Guest
Guest's picture

The art director is one of the winners of Brazil, who knows his job he loves. Want to work with him at Publicis. Wonderful campaign!

Guest
Guest's picture

So are campaigns that make us want to be advertising. Congratulations AXN and Publicis.

Guest
Guest's picture

loved.

Guest
Guest's picture

Very, very good this poster! Amazing art direction!

Guest
Guest's picture

beautiful.

Guest
Guest's picture

gooooood!!!!

Guest
Guest's picture

Très bon cette année. Gosei assez.

Guest
Guest's picture

Ein Freund schickte mir ein Plakat der Kampagne, wunderbar. Liebte.

Guest
Guest's picture

És bo veure el pòster en alta resolució a l'enllaç de dalt de la clavilla. Molt bo aquest cartell. Felicitacions.

Guest
Guest's picture

Parts like these have to have the link to do with resolution. I did not understand, after I saw the link of the image in high above the sheet. Loved. It has all the mysteries of LOST in a single image, complex and full of details. Congratulations to Publicis.

Guest
Guest's picture

Muy bueno

Guest
Guest's picture

Tenía que mostrar sólo el cartel de gran tamaño. Pero es muy buena incluso. Cuando ves el panorama general, es otra cosa.

Guest
Guest's picture

Yay!! I have that poster. I love this campaign. Very cool.

Guest
Guest's picture

Very Crazy! Very Nice!

Guest
Guest's picture

Muito bacana. Gostei.

Guest
Guest's picture

Very good. Crazy that image, but very good idea to put all the mysteries in a single image. I liked it.

Guest
Guest's picture

très agréable. Différents idée visuelle et fort.

Guest
Guest's picture

image complexe, il doit avoir été très difficile de composer ce scénario. Très bien.

Guest
Guest's picture

Very good. Very well put together this image. Very good idea too.

Guest
Guest's picture

Very good. Good idea, good image. Congratulations.

Guest
Guest's picture

Un cartel con fotos de anunciante. Muy bonito y creativo. Felicitaciones.

Guest
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