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Agency Network: 
Published/Aired: 
April 2018

Description

Print advertisement created by McCann, Brazil for Hospital Moinhos de Vento, within the category: Health.

Caption

Who will inherit your greatest wealth?
Become an organ donor

Advertising Agency: McCann Health, Brazil
Creative Director: Bruno Abner Rebelo
Art Directors: Thiago Silva, Daniel Machado
Designer: Marcelo Segovia
Copywriters: Monica Tritone, Nando Franchim
Client Service: Ricardo Takahashi
Planning Director: Fernanda Galvão
Media Planning: Adriano Botter, Allan Gomes
Illustration: Lightfarm / Brazil
Client Approval: Mohamed Parrini, Marga Acioli, Débora Elmo
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