Some aren't made for the great outdoors

Agency Network: 
Published/Aired: 
June 2021
The Pilgrm Hotel: Some aren't made for the great outdoors
The Pilgrm Hotel: Some aren't made for the great outdoors
The Pilgrm Hotel: Some aren't made for the great outdoors
The Pilgrm Hotel: Some aren't made for the great outdoors
The Pilgrm Hotel Outdoor Ad - Some aren't made for the great outdoors
The Pilgrm Hotel Outdoor Ad - Some aren't made for the great outdoors
The Pilgrm Hotel Outdoor Ad - Some aren't made for the great outdoors
The Pilgrm Hotel Outdoor Ad - Some aren't made for the great outdoors

Description

To launch the first campaign for The Pilgrm - London Design Hotel we created a series of ads that use real one-star reviews from Tripadvisor about some of the nature’s most stunning landscapes to show a lot of us need the luxury of...luxury.

Outdoor advertisement created by BBDO, United Kingdom for The Pilgrm Hotel, within the category: Hospitality, Tourism.

Advertising Agency: Proximity , Dusseldorf, Germany
Associate Creative Director/Copywriter: Blake Waters
Associate Creative Director/Art Director: Jessica Neubauer
Creative Director: Heidi Kasselman
Chief Creative Officer: Jonathan Deeb
Group Account Director: Nadia Leytes
Account Manager: Suraj Sharma
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