What’s more unique than your home-brewed coffee?

April 2020


This ad campaign, celebrates the value of individuality and diversity manifested through our coffee brewing rituals. The idea? Everyday people pose proudly holding their own home-brewed coffee. The art direction and cinematography creates unique portraits sort of like living paintings. There’s also a twist; even if they have made a mistake in the process, they are still proud of their creation. Besides, finding the perfection in imperfection is the true meaning of democratizing greatness and that is the brand’s mission.

Film advertisement created by Everything Grows In The Jungle, Greece for Coffee Island Grindery, within the category: Non-Alcoholic Drinks.

Advertising Agency: Everything Grows In The Jungle, Athens, Greece
Creative Director: Panagiotis Tzempelikos
Copywriter: Dimitris Vorilas
Copywriter: Marialena Aggeli
Art Director: Danae Kotsou
Strategic Planner: Pavlos Vythoulkas
Producer: Maria Fitrou
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