Description
The Partnership for New York City teamed up with NY Governor Andrew Cuomo and DeVito/Verdi on a message that urged people to do their part to help keep friends, family and neighbors safe amid the coronavirus pandemic. The spot reminds viewers of the sacrifices we all must make to ensure that those who have sacrificed the most for our country, the elderly, can survive. The PSA message transcended film into audio and OLV for broadcast nationally and on social.
This professional campaign titled 'Do Your Part, Something Out There' was published in United States in March, 2020. It was created for the brand: The Partnership For New York City, by ad agency: Devito/Verdi. This Integrated medium campaign is related to the Public Interest industry and contains 2 media assets. It was submitted almost 5 years ago by Business Development Director: Chris of DeVito/Verdi.
Credits
Advertising Agency: DeVito/Verdi, New York, United States of America
Chief Creative Officer: Sal DeVito
Executive Creative Directors: Eric Schutte, Runo Hall
Editor: Charly Bender / Homestead Editorial
Color/Finishing: Paul Fernandez / Homestead Editorial
Executive Producer: Barbara Michelson / DeVito/Verdi
Producer: Sara Hesterman / Homestead
Audio Engineer: David Papa / Sonic Union
Audio Production Supervisor: Pat Sullivan / Sonic Union
Announcer: Jay O. Sanders
Client: Kathryn Wilde / President And CEO At The Partnership For New York City
Music House: Audio Network / Pond5
Stock House: Getty Images
Stock House Producer: Martha McClintock
Ceo: Ellis Verdi
Account Manager: Nick Ryan