Agency Network: 
Published/Aired: 
January 2022

Description

Bloom and Wild continues its campaign to help people ‘Care Wildly’ with a new set of films, designed by creative agency, The Or. The new films focus on agency research showing that even when flowers fade, the gesture of sending a bouquet lasts much longer in the memory of the recipient - it's the care that is sent with the arrangements that counts.

This is the second campaign from the creative Care Wildly campaign which debuted with the ‘Big Sis’ work. The new work balances storytelling, emotion and insight so that viewers can project their own lives and loved-ones into the pictures.

Film advertisement created by The Or, United Kingdom for Bloom & Wild, within the category: Other.

Advertising Agency: The Or
ECD: Kyle Harman-Turner
Creative Director: Nathalie Gordon
Production Lead: Metz Bryan‑Fasano
Agency Producers: Katie Wellbelove, Joseph Walker
Business Lead: Paulo Salomao
Project Directors: Berlin Abraham, Claire Chin
Strategy Lead: Sarah Oberman
Production company: OB Management
Director: Shaun James Grant
Executive producer: Sam Holms
Production company producer: Ryan Morgan
DOP: Jacob Moller
1st AD: Gundars Jakobsons
Production Designer: Matis Mäesalu
Time lapse specialists: Reino Kuber, Peter Kollanyi
SFX: Rauno Linnamäe
Florist: Harriet Parry
Post: Black Kite
Colourist: Thomas Mangham
Editor: Vanessa Woods
Sound design: Alex Wilson-Thame
Composer: James Vella
Publisher: The Hogan
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