Anhanguera is one of the biggest academic institutions in Brazil. Since the start of the coronavirus pandemic, 100% of students are studying from home, which means studying including all its distractions and setbacks. As colleges and universities had gradually been re-opened after coronavirus lockdown, we invited students to come back to classrooms with TikTok-style videos following the concept "Has it been tough to study at home when everybody is at home?"
Film advertisement created by Ogilvy, Brazil for Anhanguera University, within the category: Education.
CCO: Felix Del Valle
Creative Directors: Felipe Gaucho, Eduardo Doss
Copywriters: Felipe Gaucho, Claudia Pimenta, Denise Plácido
Art Directors: Eduardo Doss, Luiz Bagatin
Film Production: Café Royal
Film Director: Manu Carvalho
Sound Production: Shuffle Audio
Sound Director: Henrique Ruiz Nicolau