Your example builds tomorrow
Description
In addition to women, who are the biggest victims of domestic violence, the children of abusive relationships also suffer the consequences, including in the long term. What kind of example are we leaving for future generations? Help break the cycle and play your part in ending domestic and family violence. Under this pretext, we developed the public interest campaign entitled "Your example builds tomorrow", which ran in August, when #AugustLilac, the month to combat violence against women, is celebrated in Brazil.
This professional campaign titled 'Your example builds tomorrow' was published in Brazil in August, 2023. It was created for the brand: TJRN, . This Digital and Film media campaign is related to the Public Interest industry and contains 4 media assets. It was submitted over 1 year ago by Art Director: John Willian Lopes of TJRN.
Credits
Advertising Agency: TJRN (in-house), Natal-RN, Brazil
Creative Director: Wabner Alves
Art Directors: Alison Bruno, João Vinícius, John Willian Lopes
Retoucher and video animator: André Pessoa
Copywriters: Andreia Ramos, Letícia Leite
