WOM against HIV

Word Of Mouth against HIV



People especially teenagers have forgotten the HIV problem which its spread is higher than ever before. One of the most powerful ways to stop this problem is prevention. Word Of Mouth is a virtual as well as a real photographic exhibit in which everyone can be spokesperson of the HIV prevention cause. With the intention of spreading the cause, we put the cause on everyone’s mouth.

This professional campaign titled 'Word Of Mouth against HIV' was published in Italy in December, 2009. It was created for the brand: WOM against HIV, by ad agency: This Film medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted over 14 years ago.


Advertising Agency:, Milan, Italy
Creative Director: Nicola Rovetta
Copywriter: Antonio Zuddas
Art Director: Damiano Povoleri
Photographers: Anton Leroy, Alberto Zanetti
Developers: Antonio D'Ambra, Alberto Sartori
Music: Ehma - Opus solemnis
Project Management: Silvia Ranzi and Davide Servadio


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