In Argentina, 6 out of 10 people suffer from sleep disorders.
That data was our kick-start for the production of this commercial campaign for the client Melatol, the brand of the leading sleep-inducing drug in the market.
This student campaign titled 'Volvé a tener sueño' was published in Argentina in January, 2021. It was created for the brand: Melatol, by ad school: ds. This Film medium campaign is related to the Pharmaceutical industry and contains 4 media assets. It was submitted about 2 years ago by Art Director: David Salcedo of ds.
Advertising School: ds, Buenos Aires, Argentina
Art Director: David Salcedo
Copywriter: Santiago Pelaez