Description
This campaign aims to make people aware that they should not post photos or videos on social networks announcing or showing road accidents.
Doing so runs the risk of catching family and friends unawares, and thus interfering with the grieving process. Not forgetting, of course, that the content remains online forever and can resurface at any time...
This professional campaign titled 'Think before you post' was published in Belgium in November, 2024. It was created for the brand: AWSR, by ad agency: The Little Voice. This Digital and Film media campaign contains 1 media asset. It was submitted 4 months ago by Michaël Desmet of The Little Voice.
Credits
Client : Agence wallonne pour la Sécurité routière - www.awsr.be
Agency : The Little Voice - www.thelittlevoice.be
Creative director : Laurie Lacourt
Copywriting : Gino Delben
Client Director : Philippe De Wulf
Strategy : Oussama Laouti
Acounting : Michaël Desmet
Director / DOP : Guillaume Zangh
Motion Designer : Fabian Aerts
Actor: Agnès Calvache
