ADVERTISING

Volvo Car Mobility M

The Lift

Agency: Acne

Description

Volvo Car Mobility or as they are called, M, offers access to cars that can be booked via their app in all major cities in Sweden. As part of a bigger campaign under the tagline “The new way to own a car” the film is reminiscent of classic science-fiction. It paints the picture of a vision for cities where all cars simply start vanishing into the sky, leaving only an M car behind.

This professional campaign titled 'The Lift' was published in Sweden in December, 2020. It was created for the brand: Volvo Car Mobility M, by ad agency: Acne. This Film medium campaign is related to the Transport industry and contains 1 media asset. It was submitted over 1 year ago by Senior copywriter: David Aronson of Acne.

Credits

Advertising Agency: Acne, Stockholm, Sweden
Creative Director: Daniel Wall
Copywriter: David Aronson
Art Director: Chris Hagberg
Final Art: Henrik Åkerberg
Account Director: Johanna Gradin
Account Manager: Malin Högström
Executive Producer: Olle Lindgren
Director: Tomas Skoging
Producer: Mats Wolgers
Vfx: Swiss
Sound: Plop
Music: Malcolm Pardon, Deadmono
Cmo, M: Anders Erlandsson
Head Of Marketing, M: Madeleine Lassoued
Creative Director, M: Peter Viksten
Brand Director, M: Mikael Lundin

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