Hybrid Athlete

The Enemy Within

Agency: Verbo


Success is not tied to a talent or something exceptional. Overcoming is a choice. It´s make the decision to resist even if it is uncomfortable, to get up even if you have fallen, to continue even if there is no motivation.
Overcome yourself involve the most difficult competition of all, one that is not seen… It is in the mind. Fighting against your ego and your thoughts even if it is more comfortable to give up but overcoming it is what makes you grow. That is why fighting the enemy within will help you find the best version of yourself.

This professional campaign titled 'The Enemy Within' was published in Panama in July, 2021. It was created for the brand: Hybrid Athlete, by ad agency: Verbo. This Film medium campaign is related to the Health, Professional Services, and Sports industries and contains 1 media asset. It was submitted almost 3 years ago by Creative Director: Gabriel Arosemena of Verbo.


Advertising Agency: Verbo, Panama, Panama
Director Creativo: Gabriel Arosemena
Productora: Latido Producciones
Director: Daniel Isaac
Productora Ejecutiva: Jenny Phillips
Director De Fotografía: Adelkys Reyes
Cámara: Jaime Dorado
Editor: Antonio Zapata
Sfx: Lino Ocando
Atleta: Alain Davidson


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