Life has comedy, thriller and drama

Agency: Cheil


By introducing the concept, "Life has comedy, drama and thriller" we pursued to reflect the relationship between fiction and reality. Each TV spot reveals this daily life connection differently and invites people to continue living unique stories with Samsung.

This professional campaign titled 'Life has comedy, thriller and drama' was published in Panama in December, 2020. It was created for the brand: Samsung, by ad agency: Cheil. This Film medium campaign is related to the Electronics, Technology industry and contains 3 media assets. It was submitted over 3 years ago by Regional Creative Director: Mariana Peluffo of Cheil Central America .


Advertising Agency: Cheil Central Amercia, Panama, Panama
Regional Creative Director: Mariana Peluffo
Copywriter: Mariana Peluffo
Head Of Art: Miguel Alvarez
Designer: Anthony Fonseca
Production House: Cylinder / Chile
Director: Lucas Benavente


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