Taste Buds

Agency: VMLY&R


If you ever wonder why plane food sucks, Turirsmocity provides you the answer
The agency Dhélet VMLY&R showed us the scientific fact about what happens to our taste buds at 10,000 feet above the ground.
Turismocity is a well known online travel agency in Argentina. In this commercial we see different people travelling while enjoying food in their seats. A man eating a giant sandwich, another one smelling a black coffee, a kid opening a bag of chips, a woman drinking juice, among others. All the food shown in the commercial is shot in a super tempting way, even a cracker.
How is it possible for them to enjoy airplane food? The answer is simple: They are not on an airplane, but on a bus at 0 feet high.
With this campaign, Turismocity launched their bus tickets offers for the first time and gave all Argentines the opportunity to have a delicious trip.

This professional campaign titled 'Taste Buds' was published in Argentina in January, 2020. It was created for the brand: Turismocity, by ad agency: VMLY&R. This Film medium campaign is related to the Hospitality, Tourism and Professional Services industries and contains 1 media asset. It was submitted about 3 years ago.


Advertising Agency: Dhélet VMLY&R, Buenos Aires, Argentina

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